Project Detail

PRIMO ( Primoline )

Project Description

For nearly six years, we have collaborated with PRIMO, a leading uPVC door and window frame company that offers both premium German-made options and budget-friendly alternatives from China. We assist PRIMO twice a year for their exhibitions, designing unique, evolving booths that showcase their frames as luxurious, elegant, and durable.


Project Challenge

To properly showcase door and window demos, we engineered a sturdy booth structure that remains solid and shake-free. We integrated hollow steel framing and C-channel steel reinforcement within the wooden partitions to ensure maximum stability upon installation. Furthermore, by calculating precise opening dimensions in advance, we streamlined the setup and loading process to eliminate any wasted time on-site. Thanks to hard work and meticulous attention to detail, everything was executed flawlessly.

Project Information

  • Client : PRIMO
  • Project : Booth Exhibition
  • Location : JCC Senayan - ICE BSD
  • Project Type : Exhibition
  • Scope : Design and Build
  • Studio : NERO Studio
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